The Opquast competencies repository is intended for all Web professionals, from strategy to operations, marketers to project managers, and editorial to technical staff. As well as for digital/digital directors, training or Human Resources managers who wish their teams to pass the Opquast certification ®: “Mastering Web Quality Assurance”. It defines the list of competences targeted by the certification. Each section represents a key competency. Each competency is itself broken down into sub-bullets.
Understanding the quality requirements of web users and knowing how to meet their expectations
- Differentiate between objective and subjective aspects of web quality
- List and structure basic user requirements
- Link the role of web providers and advertisers to user requirements
- Identify user motivations and the added value of the website to them
- Identify the professions involved in enhancing the value of content and services
- Understand and define the different phases of the user experience (UX)
- Understand and explain the difference between User Interface (UI) and User Experience (UX)
Taking into account the diversity of uses, preventing risks and improving inclusion
- Take into account the contexts of use, content and web services
- Understand use relating to mobile, novice users, low-speed connections, international, language, technical or cultural limitations
- Understand the notion of accessibility of Web content for people with disabilities
- Understand the contexts of use for seniors, disabled people, etc.
- Knowing the notions of user agents and technical assistance
- Understand examples of the use of assistive technologies and technical aids
Consolidate your approach/processes with best practices and know their value and how to justify that value
- Define what a web quality assurance best practice is
- Define the criteria for qualifying or rejecting a rule
- Understand the objectives of each best practice
- Knowing how to argue for the solidity and durability of a reference system of best practices
- Understand the role of standards in the delivery of quality online content and services
- Learn how to promote the appreciation of standards to decision-makers and operational staff
- Understand the difference between basic risk prevention and site optimization
- Present best practices and substantiate them by their objectives
Mastering the essential vocabulary and communicating with all the actors of the Web project
- To be able to exchange in a relevant way with all the actors of the Web project
- Master the vocabulary associated with:
- web content and it’s quality
- the preservation of personal data
- digital accessibility inclusion
- e-commerce activity
- Web ergonomics and mobile Web
- internationalization
- safety and performance
- code quality and form design
- SEO and Web marketing
Know the trades, disciplines and integrate into the web project design process
- List the main job roles within the web project
- Explain and order the typical website design process
- Know the deliverables associated with the different design phases
- Understand the principle and role of the CMS (Content Management Systems)
- Understand and explain the different disciplines of the web project (accessibility, eco-design, security, performance, privacy, SEO, online trust…)
- Explain the differences and complementarities between generalist and specialist approaches.
Participate in web quality assurance processes for improving sites
- Understanding the value of checklists in risk prevention
- Understand production monitoring
- Identify relevant best practices for each design/production phase
- Consolidate design documents (specifications, prototypes, mock-ups, functional and technical specifications, templates)
- Understanding the economic impacts of Web quality assurance
- Identify the costs of non-quality and the costs of obtaining quality